About the job:

We are looking for a Digital Marketing Executive who can take ownership of managing and scaling our PPC (Google Ads) and Meta (Facebook/Instagram Ads) campaigns. The ideal candidate will be skilled in creating, executing, and optimizing paid advertising strategies that drive measurable results and ROI. Responsibilities: 

• Manage and optimize PPC campaigns across Google Ads, Meta (Facebook/Instagram), and other ad platforms.
• Plan, execute, and analyze paid digital marketing strategies to improve performance.
• Conduct keyword research, audience segmentation, and A/B testing.
• Optimize ad copy, creatives, bidding strategies, and landing pages.
• Monitor key performance metrics and provide detailed reports and insights.
• Stay updated with the latest platform trends and industry best practices.
• Collaborate with the design and content teams to create high-performing ad creatives.

Qualifications: 

• 2–5 years experience in managing and optimizing PPC campaigns across Google and Meta platforms.
• Strong knowledge of performance metrics, attribution models, and ROI tracking.
• Experience with tools like Google Analytics, Google Tag Manager, and Meta Business Suite.
• Excellent analytical, communication, and project management skills.
• Ability to thrive in a fast-paced, result-oriented environment.
• Google Ads and Google Analytics certifications are a plus.
• Bachelor’s degree in marketing, Advertising, or a related field.

How to Apply: If you’re a creative visionary with a passion for design and a proven track record of delivering high-quality work, we’d love to hear from you! Please submit your resume, portfolio, and a brief cover letter outlining your experience and design approach to [email protected]